The Skip Hop Story

About Us

At Skip Hop, we re-think, re-energize and re-engineer products to infuse joy. Endlessly curious, we're constantly questioning functionality, form and design. As a global lifestyle brand, our core philosophy begins and ends with "Must-Haves Made Better" — an unwavering passion for well-curated, smartly designed essentials for parents, babies and toddlers.

Image of Skip Hop Diaper Bag Circa 2003

It all started with
a diaper bag

In 2003, new parents Michael and Ellen Diamant realized that their diaper bag options were limited. Surrounded by pink and blue baby bags, Ellen sketched a bag that was fashion-savvy and super functional—particularly for the on-the-go city life they led. The Duo Diaper Bag was born and they’ve never looked back.

Ellen and Michael Dimant

A Crazy Kind
of Passion

Neither Ellen nor Michael come from the baby industry. Ellen’s passion for product innovation and her background as an art director in publishing and luxury goods marketing & branding provides that special Skip Hop vision. After 15 years as a tech entrepreneur, Michael’s drive to break new ground opens new opportunities constantly. It’s the secret sauce that defines Skip Hop—the balancing of modern design and true functionality.

Skip Hop Design

FUN AND INNOVATION
GO HAND-IN-HAND…

We at Skip Hop feel there's no problem we can't solve! In fact, it’s this spirit of creative problem-solving that drives our culture at Skip Hop. From our in-house Design and Creative studios to our monthly birthday cupcake breaks, we love to build and create moments. It’s what we do—and we welcome fresh perspectives that stretch and challenge us to be better and do better for our consumers and their little ones!

Chelsea Diaper Bag

From New York City
with Love

Today, Skip Hop is a global lifestyle brand for parents, babies and toddlers. Under Ellen’s creative leadership, millions of products have touched the lives of parents and babies in over 30 countries around the world. From China to Poland, France, Mexico, Brazil, Australia and everywhere in between, it’s an amazing experience to successfully partner across borders and cultures.

Skip Hop Giving Back

Our commitment to
safety and giving back

Parenting is a labor of love—and at Skip Hop, we are committed to making this as easy and fun as possible. This starts with our deep-seated commitment to safety and quality. Our products go through rigorous testing to take the worry out of parents’ decision making process. And this ends with us giving back through charities such as Good+ Foundation and the Ovarian Cancer Research Fund who help disadvantaged families get the things they need to be the best parents they can be. We are honored to partner with such people and organizations.